The logo is a justified stack of text and shape, inspired by building block toys commonly used in younger education settings, with the intent to signify inclusivity and the building of new systems: themes that define KIDEATE’s brand. The making of this booklet consisted of many weeks of research, writing, organization, and creating accurate and understandable communications of data.

The limited color palette, use of white space, and creation and use of graphics and imagery keep the information as least overwhelming as possible, engage readers, and provide accessible ways of support and action. All information is thoroughly organized through hierarchy, color, and layout.